Squared Away

A curated blog by Evocati PR

Featuring company and client news, opinion, research + tips and resources for PR professionals.

Battle-Tested Business: First-Year Survival Guide for Veteran Entrepreneurs
Barrett Y. Bogue Barrett Y. Bogue

Battle-Tested Business: First-Year Survival Guide for Veteran Entrepreneurs

The first year of business ownership is a crucible that tests even the most resilient leaders. For veterans transitioning from the military, success requires shifting from a "mission accomplishment" mindset to one that embraces experimentation and financial discipline. In this tactical guide, Evocati PR President & Founder Barrett Y. Bogue shares his personal "after-action report" on navigating Year 1. From mastering the cash-flow war to leveraging military discipline as an unfair advantage, discover the seven essential truths that separate survival from failure.

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From Dog Tags to Ownership: Lessons in Entrepreneurship from a Marine Veteran
Dylan Steadman Dylan Steadman

From Dog Tags to Ownership: Lessons in Entrepreneurship from a Marine Veteran

Discover the inspiring journey of Barrett Y. Bogue, a U.S. Marine Corps veteran and founder of Evocati PR, as he shares valuable lessons in entrepreneurship on the Dogtags to Ownership podcast. Learn how military experience can be a powerful asset in business, the importance of embracing failure, and the value of peer support for veteran entrepreneurs.

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Four Truths Every Veteran Entrepreneur Needs to Know
Barrett Y. Bogue Barrett Y. Bogue

Four Truths Every Veteran Entrepreneur Needs to Know

Discover how your military experience can be your superpower in entrepreneurship. Learn why veterans excel in business, from risk management to economic impact, and how you can leverage these strengths to start your own successful venture with insights from Barrett Bogue, President and Founder at Evocati PR.

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The Winning Edge
Barrett Y. Bogue Barrett Y. Bogue

The Winning Edge

Learn how veteran entrepreneurs can apply the timeless principles of legendary football coach General Robert Neyland to build thriving businesses. Discover winning strategies for planning, execution, resilience, and more in this veteran's playbook for entrepreneurial success. Explore how Gen. Neyland's maxims translate into actionable steps for achieving your business goals.

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