Squared Away

A curated blog by Evocati PR

Featuring company and client news, opinion, research + tips and resources for PR professionals.

Mission in the Midnight Hour: The Strategic PR Response to Operation Epic Fury
Barrett Y. Bogue Barrett Y. Bogue

Mission in the Midnight Hour: The Strategic PR Response to Operation Epic Fury

Discover how Evocati PR and TAPS delivered rapid, compassionate support for military families during Operation Epic Fury. Learn about the behind-the-scenes crisis communications, monitoring, and earned media strategies that ensured survivors received immediate care and national visibility. Explore how mission-driven PR amplified the voices of those serving America’s heroes and their families.

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From Infantry Officer to CEO: Sean Loosen Shares How PDS Optical Empowers Veterans to See Clearly
Barrett Y. Bogue Barrett Y. Bogue

From Infantry Officer to CEO: Sean Loosen Shares How PDS Optical Empowers Veterans to See Clearly

Sean Loosen, CEO of PDS Optical, recently joined host Scott DeLuzio on the Drive On Podcast to discuss the vital role his company plays in veteran healthcare. Coordinated by the experts at Evocati PR, the interview explores the intersection of veteran entrepreneurship and the delivery of essential, earned benefits to the military-connected community.

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The Power of Data-Driven PR: Inside the 2026 Spud Sector Survey
Barrett Y. Bogue Barrett Y. Bogue

The Power of Data-Driven PR: Inside the 2026 Spud Sector Survey

Discover how Evocati PR transformed raw industry data into actionable insights for the National Potato Council, influencing policy and empowering the $100 billion U.S. potato supply chain. Learn how the 2026 Spud Sector Survey set a new standard for strategic PR, stakeholder engagement, and data-driven storytelling in American agriculture.

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Louisville’s Eyewear Manufacturing Powerhouse: Congressman Morgan McGarvey Spotlights PDS Optical
Barrett Y. Bogue Barrett Y. Bogue

Louisville’s Eyewear Manufacturing Powerhouse: Congressman Morgan McGarvey Spotlights PDS Optical

Discover how Evocati PR helped spotlight PDS Optical, a Louisville-based, Veteran-owned eyewear company, during Congressman Morgan McGarvey’s visit. Learn how strategic PR, media engagement, and purposeful storytelling showcased their innovation, commitment to Veterans, and role in Kentucky’s economy. See how we drive impact for businesses dedicated to social change and community leadership.

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